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An associate from the Royal Bank of Canada spends three months working at Sun Youth

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Finding a job is not an easy thing for college or university students who recently graduated. Most employers will require from their potential employees to have relevant work experience, which very few of them have at the end of their studies. Thankfully the Royal Bank of Canada is there to help these students kick-start their future with the RBC Career Launch Program. This new program is a year-long paid internship that serves as a first career experience and development program for recent graduates under 24 years old via three exciting work rotations. One of these rotations includes helping the community by working as an RBC Ambassador for a non-profit organization.

Sun Youth is fortunate enough to take part in this program, welcoming RBC Associate Alexandre Dussault since late July to work in the organization’s communications department on a specific project. Through the entire duration of his internship, Alexandre will be working on helping to develop the image and visibility of Sun Youth in the community through the efficient use of Internet and social media. Starting with an assessement of the current use of these tools within the organization and the needs and expectations of users, he will make appropriate recommendations based on his observations. This will lead to the preparation of a strategy to develop, structure and optimize the organization’s use of the Internet and of social media, while implementing performance assessment and monitoring plans. Needless to say Alexandre will have his hands full with all this work ahead!

Sun Youth believes that this program will be a great learning opportunity for Alexandre, but also for the other 99 graduates taking part in the RBC Career Launch Program across Canada this year. The organization applauses this wonderful initiative and hopes that other companies will follow in RBC’s steps by creating similar programs. To learn more about the RBC Career Launch Program please visit: rbc.com/careers/careerlaunch/

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