Beyond the Runway – Ever look through your closet weeks before a big event and realize you have nothing new and fresh to drape yourself in? One look at your bank account and you suddenly wonder where youâ€™re going to find an outfit that will turn heads for an affordable price. Beyond the Runway is a Montreal-based fashion service that offers customers the opportunity to rent designer styles on a subscription-type basis. You can finally wear that Balenciaga dress youâ€™ve always wanted without spending thousands of dollars on a price tag!
Founder Lucy Zhao has been in the textile and manufacturing business for years and when she noticed that a service like this still didnâ€™t exist in Canada, she felt like it was her place to bring designer fashion to Canadian women. In Canada, we donâ€™t always have a lot of clothing selection made by high profile designers, Zhao describes. With Beyond the Runway, we want to provide people with clothing options from more designers at a greater quality and at a very small cost. Itâ€™s more sustainable and eco-friendlier, she says.
Being eco-friendly is all the rage in 2020, with activists such as Joaquin Phoenix speaking up for animal rights and legend Jane Fonda dawning an old 2014 dress at this yearâ€™s Oscars to promote sustainability in fashion, Beyond the Runway is pushing buyers to think before buying. The website offers a variety of pieces such as dresses, jackets, purses and jewelry for the fashion-forward woman, tailored for a variety of events.
There are currently three existing plans for customers to choose from. The traditional plan is $60.00 flat and includes a one-time rental that lasts between 5 to 10 days. There is no subscription obligation with this fee and perfect for that spring or summer wedding dress youâ€™re hassling to find.
The silver plan is $99.00 monthly subscription that allows you to rent up to eight items and the shipping is included! The ultimate plan for fashion-frenzy shoppers is the gold plan which costs $149.00. With this membership, a customer can rent up to four items but they have the flexibility to swap them weekly or every 10 days. The beauty of all this? Say goodbye to annoying dry-cleaning bills because all that included with their service. Customers donâ€™t pay for shipping, cleaning or returns! Sizes are also exchangeable and a size chart is available to make the shopping experience easy breezy.
Donâ€™t waste any time, the 2020 spring and summer collections of some of the best designers are on the way, including Chloe, Balenciaga and Nicole Miller to name a few. Visit: beyondtherunway.ca to get your shopping!